School of Culture and Communication - Research Publications

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    The uncanny home: television, transparency and overexposure
    MCQUIRE, SCOTT ( 1997)
    I recently read a description of the house which is currently being built for Microsoft cyber-baron Bill Gates. Gates conceived his new residence as a state of the art merging of computer technology with architecture. At an estimated cost of $50 million, the house will naturally boast all the standard automated functions such as climate control and electronic security systems, as well as a few extras like a hot tub which switches itself on as soon as the master's car enters the grounds.