- School of Culture and Communication - Research Publications
School of Culture and Communication - Research Publications
Permanent URI for this collection
2 results
Filters
Reset filtersSettings
Statistics
Citations
Search Results
Now showing
1 - 2 of 2
-
ItemCapturing ambient participation: Indian Independence Day at Federation SquareWyatt, D ; Papastergiadis, N ; Weber, M ; McQuire, S ; WEI, S (Routledge, 2020)This chapter uses the concept of ambience as an analytical tool to explore the qualities of cultural participation in the outdoor public spaces of contemporary cultural precincts, and as a metaphor that speaks to a wider process of cultural transformation in communicative cities. Media-rich cultural precincts are now a common feature of urban developments and inform the major policy shifts in creativity-led urban regeneration. The ambient experiences afforded by outdoor cultural precincts resonate with significant shifts in artistic practice. Ambient participation is particularly difficult to account for in the instrumental frameworks and methods routinely used by cultural funders and stakeholders to evaluate the impact of cultural infrastructure. Frameworks designed to measure visitation numbers at a museum, the satisfaction surveys of audiences, or the segmentation and brand recognition indicators tested by market research frame cultural participation as an aggregation of individual experiences. Media-saturated environments make qualitative changes to the experience of being-together-in-public.
-
ItemAmbient culture: Making sense of everyday participation in open, public spacePapastergiadis, N ; Hannon, S ; McQuire, S ; Wyatt, D ; Carter, P ; de Dios, A ; Kong, L (Edward Elgar Publishing, 2020-09-25)Unlike art and performance within interior spaces like the museum or gallery, the experience of culture in an urban and networked public space presents new challenges for cultural interpretation and evaluation. In this chapter, we draw on research conducted at Melbourne’s Federation Square to discuss how the concept of ambience helps make sense of both the production and experience of public culture. The first section introduces the changing settings for culture: from an almost exclusively interior presentation to an increasingly mediated, networked and outdoor experience. The second section situates this exteriorization of culture in terms of a shifting urban environment that is increasingly interwoven with media networks. The third section describes different forms of engagement and problematizes traditional expectations of cultural experience. Finally, we conclude with a reflection on these findings and draw out implications for the theorization, cultural programming and evaluation of cultural participation in public space.