School of Culture and Communication - Research Publications

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Literature, culture, mirrors

FROW, JOHN ( 1997)

John Frow responds to Simon During Simon During proposes – as I read it – six sets of reasons for the shift within departments of English from traditional literary studies towards cultural studies. The first is the academic appropriation of a tradition of Romantic anti-academicism stretching from Wordsworth to Dada. The second is a new mode of subject formation by which students are trained as consumers of cultural goods. The third is the valorization of social identities perceived as marginal within a traditional academic framework. The fourth is the development of new regimes of student choice, reflected in changed patterns of enrolment. The fifth is the emergence of a policy framework designed to enhance national economic competitiveness. The sixth is a regime of training which prepares students for jobs in the cultural sector.