- Management and Marketing - Research Publications
Management and Marketing - Research Publications
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ItemApplied operational research with SASEmrouznejad, A ; Ho, W (CRC Press (Taylor & Francis Group), 2011-12)Using a wide range of operational research (OR) optimization examples, Applied Operational Research with SAS demonstrates how the OR procedures in SAS work. The book is one of the first to extensively cover the application of SAS procedures to OR problems, such as single criterion optimization, project management decisions, printed circuit board assembly, and multiple criteria decision making. The text begins with the algorithms and methods for linear programming, integer linear programming, and goal programming models. It then describes the principles of several OR procedures in SAS. Subsequent chapters explain how to use these procedures to solve various types of OR problems. Each of these chapters describes the concept of an OR problem, presents an example of the problem, and discusses the specific procedure and its macros for the optimal solution of the problem. The macros include data handling, model building, and report writing. While primarily designed for SAS users in OR and marketing analytics, the book can also be used by readers interested in mathematical modeling techniques. By formulating the OR problems as mathematical models, the authors show how SAS can solve a variety of optimization problems.
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ItemOptimal Production Planning for PCB AssemblyHo, W ; Ji, P (Springer Verlag, 2007-01-01)
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ItemNo Preview AvailableThe Publish or Perish Book: Your Guide to Effective and Responsible Citation AnalysisHARZING, A (Tarma Software Research Pty Ltd, 2010)
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ItemSustainable Development and Business Success: Reaching Beyond the Rhetoric to Superior Business PerformanceGoldsmith, SK ; Samson, DA (Australian Business Foundation, 2005)