- Management and Marketing - Research Publications
Management and Marketing - Research Publications
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ItemDiscourse and institutionsPhillips, N ; Lawrence, TB ; Hardy, C (ACAD MANAGEMENT, 2004-10)
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ItemDISCOURSE AND DEINSTITUTIONALIZATION: THE DECLINE OF DDTMaguire, S ; Hardy, C (ACAD MANAGEMENT, 2009-02)
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ItemCritical discourse analysis and identity: why bother?Ainsworth, S ; Hardy, C (Informa UK Limited, 2004-10)
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ItemIdentity and collaborative strategy in the Canadian HIV/AIDS treatment domainMaguire, S ; Hardy, C (SAGE Publications, 2005-01-01)We explore the links between identity and strategy making by drawing upon a case study of a collaborative strategy implemented by community organizations and pharmaceutical companies involved in Canadian HIV/AIDS treatment. In implementing collaborative strategy, our analysis shows that champions engage in identity work that simultaneously involves: identification with their respective constituencies and, specifically, with categories associated with high legitimacy; counter-identification from their respective constituencies by constructing themselves as different from its core members; and dis-identification away from their constituency towards their collaborative partners. We also examine the interactions between champions and other actors involved in the strategic change process to show the limits and tensions involved in such identity work. We conclude with a discussion of the implications for research and practice.
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ItemDiscourse and collaboration: The role of conversations and collective identityHardy, C ; Lawrence, TB ; Grant, D (ACAD MANAGEMENT, 2005-01)
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ItemThe emergence of new global institutions: A discursive perspectiveMaguire, S ; Hardy, C (SAGE PUBLICATIONS LTD, 2006-01)We examine how a new discourse shapes the emergence of new global regulatory institutions and, specifically, the roles played by actors and the texts they author during the institution-building process, by investigating a case study of the Stockholm Convention on Persistent Organic Pollutants (POPs) and its relationship to the new environmental regulatory discourse of ‘precaution’. We show that new discourses do not neatly supplant legacy discourses but, instead, are made to overlap and interact with them through the authorial agency of actors, as a result of which the meanings of both are changed. It is out of this discursive struggle that new institutions emerge.
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ItemThe construction of the older worker: privilege, paradox and policyAinsworth, S ; Hardy, C (SAGE PUBLICATIONS INC, 2007-08)Our study of a public inquiry shows how particular constructions of the older worker — as male and lacking in self-esteem — were privileged as a result of discursive manoeuvres that established comparative disadvantage among different identities. Paradoxically, traditional gender stereotypes were subverted to construct female willingness to accept low status, low paid jobs as a reason why they did not need help in the form of policy initiatives; while men's intransigence meant they deserved greater support. A second paradox concerned the construction of the older worker as lacking self-esteem: it led to self-esteem based solutions that were the responsibility of the individual to remedy but, precisely because older male workers lacked self-esteem, they were unable to help themselves and needed the help of employment and welfare agencies. Thus we can see the link between particular identity constructions, discourse and the reproduction of particular institutional structures.
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ItemPositioning, similarity and difference: Narratives of individual and organizational identities in an Australian universityGarcia, P ; Hardy, C (ELSEVIER SCI LTD, 2007-12)
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ItemReflecting on reflexivity: Reflexive textual practices in organization and management theoryAlvesson, M ; Hardy, C ; Harley, B (WILEY, 2008-05)
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ItemMerging, Masquerading and Morphing: Metaphors and the World Wide WebPablo, Z ; Hardy, C (SAGE PUBLICATIONS LTD, 2009-08)We examine the role of metaphors in relation to Web-based phenomena through a comparative study of 29 Web portals, established under a World Bank project known as the Development Gateway. Our analysis suggests that three metaphors — expert, market and community — are particularly significant across these portals, either separately or in combination. The study indicates three particular ways in which these metaphors can combine — merging, masquerading and morphing. We conclude by discussing the implications of using metaphor to understand how practitioners design Web portals and how users engage with them.