Management and Marketing - Research Publications

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    A Google Scholar h-Index for Journals: An Alternative Metric to Measure Journal Impact in Economics and Business
    Harzing, A-W ; van der Wal, R (WILEY, 2009-01)
    Abstract We propose a new data source (Google Scholar) and metric (Hirsch's h‐index) to assess journal impact in the field of economics and business. A systematic comparison between the Google Scholar h‐index and the ISI Journal Impact Factor for a sample of 838 journals in economics and business shows that the former provides a more accurate and comprehensive measure of journal impact.
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    The language barrier and its implications for HQ-subsidiary relationships
    Harzing, AW ; Feely, AJ (Emerald, 2008-02-08)
    Purpose This paper intends to open up the debate on the influence of language on the way multinational companies manage their subsidiary operations. Design/methodology/approach The authors explain the importance of the field and expose a dearth of prior research. Subsequently, they define the “language barrier” and elaborate on the causes underlying this barrier, drawing on social identity theory. Findings The authors we propose an integrative model that consists of two coupled vicious cycles: the communications cycle – composed of the eight aspects of the language barrier – and the management cycle. Research limitations/implications This contribution to an otherwise ignored field of business study should be considered only a first step in opening up a new research agenda. Specialists in each of the fields touched upon are invited to make a contribution to the debate. Practical implications The management cycle suggests implications of the language barrier for various aspects of the HQ‐subsidiary relationship: strategic decision‐making, organization and personnel selection, global integration strategies, and autonomy and control procedures. Originality/value This paper uses socio‐linguistic theory to define and elaborate on the construct of the language barrier, a construct which is believed will be helpful in furthering research on the impact of language‐difference on multinational management.
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    Arbitrary decisions in ranking studies: A commentary on Xu, Yalcinkaya, and Seggie (2008)
    Harzing, AW (Springer Science and Business Media LLC, 2008-12-01)
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    Geographical distance and the role and management of subsidiaries: The case of subsidiaries down-under
    Harzing, AW ; Noorderhaven, N (Springer Science and Business Media LLC, 2006-06-01)
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    Knowledge-sharing and social interaction within MNEs
    Noorderhaven, N ; Harzing, A-W (PALGRAVE MACMILLAN LTD, 2009-01-01)
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    Response styles in cross-national survey research: A 26-country study
    Harzing, AW (SAGE Publications, 2006-12-01)
    Studies of attitudes across countries generally rely on a comparison of aggregated mean scores to Likert-scale questions. This presupposes that when people complete a questionnaire, their answers are based on the substantive meaning of the items to which they respond. However, people's responses are also influenced by their response style. Hence, the studies we conduct might simply reflect differences in the way people respond to surveys, rather than picking up real differences in management phenomena across countries. Our 26-country study shows that there are major differences in response styles between countries that both confirm and extend earlier research. Country-level characteristics such as power distance, collectivism, uncertainty avoidance and extraversion all significantly influence response styles such as acquiescence and extreme response styles. Further, English-language questionnaires are shown to elicit a higher level of middle responses, while questionnaires in a respondent's native language result in more extreme response styles. Finally, English-language competence is positively related to extreme response styles and negatively related to middle response styles. We close by discussing implications for cross-national research.
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    Rating versus ranking: What is the best way to reduce response and language bias in cross-national research?
    Harzing, A-W ; Baldueza, J ; Barner-Rasmussen, W ; Barzantny, C ; Canabal, A ; Davila, A ; Espejo, A ; Ferreira, R ; Giroud, A ; Koester, K ; Liang, Y-K ; Mockaitis, A ; Morley, MJ ; Myloni, B ; Odusanya, JOT ; O'Sullivan, SL ; Palaniappan, AK ; Prochno, P ; Choudhury, SR ; Saka-Helmhout, A ; Siengthai, S ; Viswat, L ; Soydas, AU ; Zander, L (ELSEVIER SCIENCE BV, 2009-08)
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    Comment: Descending from the ivory tower: reflections on the relevance and future of country‐of‐origin research
    Josiassen, A ; Harzing, A (Wiley, 2008-12)
    Abstract In a provocative article in this journal, Jean‐Claude Usunier (2006) summarizes the critique on country of origin (COO) research and proclaims it to be ivory tower research that is of little relevance for consumers and businesses. Against this background, our paper comments on recent studies criticizing both past COO research and the relevance of the COO concept itself. We systematically counter the critique on COO research and provide reflections on the way forward for the field. Despite acknowledging Usunier's (2006) views that much research in this area might be guided by feasibility, rather than theoretical and practical relevance, and suffers from self‐referential dynamics and overspecialization, we are critical of his conclusions with regard to the extant literature, its achievements and future research. We argue that COO is still a very relevant area of research, but one that does need to address several critical challenges.