Management and Marketing - Research Publications

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    Online consultation: E-Democracy and E-Resistance in the Case of the Development Gateway
    Ainsworth, S ; Harley, B (SAGE Publications, 2005-01-01)
    To explore the implications of the Internet for the relationship between organizational communication and power, this article compares two online forums established in response to the introduction of a new e-organization: the Development Gateway. The article analyzes postings to the forums to explore the capacity of the Internet to foster democracy, and to investigate how power and resistance are exercised through this medium. Findings show that, rather than equate resistance with participation, as some models of democracy do, the dynamics of power and resistance are more complex, and resistance and power can take participative and nonparticipative forms.!
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    Mind over body: Physical and psychotherapeutic discourses and the regulation of the older worker
    Ainsworth, S ; Hardy, C (SAGE PUBLICATIONS LTD, 2009-08)
    We examine how physical and psychotherapeutic discourses regulate the identity work of older workers. We show that they have separate effects: physical discourse inferred that the loss of work for older workers would be permanent whereas psychotherapeutic discourse suggested that the solution to unemployment lay in the mind of older workers themselves. They also have combined effects through the notion of grief: older workers are expected to progress through the normative stages of grief to arrive at acceptance of job loss and continued exclusion from the labour market. Despite moments of resistance in the identity work of older workers, these individuals were subjected to these regulatory effects through three key processes: participation by individual older workers in these discourses through their own identity work; collaboration from a range of diverse actors in contributing to this identity work; and translation of the meaning as initial narratives are retold by other actors.
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    The enterprising self: An unsuitable job for an older worker
    Ainsworth, S ; Hardy, C (SAGE PUBLICATIONS LTD, 2008-05)
    The discourse of enterprise has permeated contemporary society with significant implications for government, organizations and individuals alike. In particular, enterprise prescribes an ideal identity, that of the `enterprising self'. This study examines the ability of the older worker to become part of this enterprise culture through the analysis of an Australian government inquiry. Our findings show that certain categories of identity—such as older workers—are unable to don the mantle of enterprise, although they are nonetheless subjected to it, helping to explain why the discourse of enterprise is so persistent and durable.