Management and Marketing - Research Publications
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ItemCompetitive progression: Extensions and cross validations in emerging markets(Decision Sciences Institute, 2009)
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ItemThe cultural characteristic of individualism/collectivism: A comparative study of implications for investment in operations between emerging Asian and industrialized Western countries(Wiley, 2010-05-01)This study provides insight into the importance of national culture, investment in operations, and performance in the context of emerging Asian economies with a collectivist orientation, which are compared to industrialized Western nations with an individualist orientation. Hypotheses are developed and tested based on the cultural concept of individualism/collectivism, the theory of performance frontiers, and the extent of economic development. More specifically, data collected from 639 manufacturing plants in nine countries are used to first assess the influence of the cultural trait of individualism/collectivism on the extent of investment in structural assets (specifically: physical and capital-based) and infrastructural assets (specifically: team-based methods and improvement programs). Second, the influence of the extent of economic development on these investment factors is measured. Third, evidence is provided supportive of the theory of performance frontiers, and the nature of resource investments in the context of the cultural construct of individualism/collectivism. And fourth, support is provided for the efficacy of this theory, as well as for its compatibility and association with the resource-based view of the firm. Overall, this study makes important contributions to both theory and practice, and provides evidence for the role played by the cultural characteristic of individualism/collectivism in determining plant level investment outcomes in emerging Asian economies.
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ItemGreening the automotive supply chain: a relationship perspective(Emerald, 2007)Purpose This study seeks to explore the moderating impact of relationship conditions existing between a customer and its suppliers on the uptake and effectiveness of the customer's environmental performance requirements (otherwise known as “green‐supply”). Design/methodology/approach The study assesses the extent to which a supplier's environmental performance is influenced by its customer's environmental performance requirements when specific relationship conditions (investment, contracting and monitoring routines) are taken into account. Data were collected through a survey of first and second tier component manufacturers in the Australian automotive industry and analysed using linear regression and MMR. Findings Suppliers were found to be more responsive to their customers' environmental performance requirements where increasing levels of relationship‐specific investment occurred. As the level of investment in the customer‐supplier relationship increased, suppliers become less likely to believe that they would be penalized for non‐compliance with the customer's environmental performance requirements. Research limitations/implications Survey data were collected in 2004 and are limited to the Australian automotive industry. The sample size available for the regression analysis also precluded the use of more comprehensive analytic techniques. Practical implications The research offers new insight into the issue of how firms might improve the environmental performance of suppliers and the sustainability of their supply chain. Originality/value Virtually no research exists on the actual effectiveness of green supply requirements when placed in context with the realities of inter‐organizational dynamics. The findings suggest that traditional operations theory on inter‐organizational performance improvement is just as relevant to the use of environmental performance requirements.