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dc.contributor.authorCowie, GA
dc.contributor.authorSwift, E
dc.contributor.authorPartos, T
dc.contributor.authorBorland, R
dc.date.accessioned2021-02-04T00:34:40Z
dc.date.available2021-02-04T00:34:40Z
dc.date.issued2015-04-01
dc.identifier.citationCowie, G. A., Swift, E., Partos, T. & Borland, R. (2015). Quitting activity and tobacco brand switching: findings from the ITC-4 Country Survey. AUSTRALIAN AND NEW ZEALAND JOURNAL OF PUBLIC HEALTH, 39 (2), pp.109-113. https://doi.org/10.1111/1753-6405.12323.
dc.identifier.issn1326-0200
dc.identifier.urihttp://hdl.handle.net/11343/259137
dc.description.abstractOBJECTIVE: Among Australian smokers, to examine associations between cigarette brand switching, quitting activity and possible causal directions by lagging the relationships in different directions. METHODS: Current smokers from nine waves (2002 to early 2012) of the ITC-4 Country Survey Australian dataset were surveyed. Measures were brand switching, both brand family and product type (roll-your-own versus factory-made cigarettes) reported in adjacent waves, interest in quitting, recent quit attempts, and one month sustained abstinence. RESULTS: Switching at one interval was unrelated to concurrent quit interest. Quit interest predicted switching at the following interval, but the effect disappeared once subsequent quit attempts were controlled for. Recent quit attempts more strongly predicted switching at concurrent (OR 1.34, 95%CI=1.18-1.52, p<0.001) and subsequent intervals (OR 1.31, 95%CI=1.12-1.53, p=0.001) than switching predicted quit attempts, with greater asymmetry when both types of switching were combined. One month sustained abstinence and switching were unrelated in the same interval; however, after controlling for concurrent switching and excluding type switchers, sustained abstinence predicted lower chance of switching at the following interval (OR=0.66, 95%CI=0.47-0.93, p=0.016). CONCLUSIONS: The asymmetry suggests brand switching does not affect subsequent quitting. IMPLICATIONS: Brand switching does not appear to interfere with quitting.
dc.languageEnglish
dc.publisherWILEY
dc.rights.urihttps://creativecommons.org/licenses/by-nc/4.0
dc.titleQuitting activity and tobacco brand switching: findings from the ITC-4 Country Survey
dc.typeJournal Article
dc.identifier.doi10.1111/1753-6405.12323
melbourne.affiliation.departmentMelbourne School of Psychological Sciences
melbourne.affiliation.departmentMelbourne School of Population and Global Health
melbourne.affiliation.facultyMedicine, Dentistry & Health Sciences
melbourne.source.titleAustralian and New Zealand Journal of Public Health
melbourne.source.volume39
melbourne.source.issue2
melbourne.source.pages109-113
dc.rights.licenseCC BY-NC
melbourne.elementsid1202259
melbourne.contributor.authorBorland, Ronald
melbourne.contributor.authorSwift, Elena
dc.identifier.eissn1753-6405
melbourne.accessrightsOpen Access


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