Customer Education Increases Trust
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Author
Eisingerich, AB; Bell, SJDate
2008-09-01Source Title
MIT SLOAN MANAGEMENT REVIEWPublisher
SLOAN MANAGEMENT REVIEW ASSOC, MIT SLOAN SCHOOL MANAGEMENTUniversity of Melbourne Author/s
Bell, SimonAffiliation
Management and MarketingMetadata
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Journal ArticleCitations
Eisingerich, A. B. & Bell, S. J. (2008). Customer Education Increases Trust. MIT SLOAN MANAGEMENT REVIEW, 50 (1), pp.10-11Access Status
This item is currently not available from this repositoryDescription
C1 - Refereed Journal Article
Keywords
Business and ManagementExport Reference in RIS Format
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