Investigating the drivers of innovation and new product success: A comparison of strategic orientations

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    Author
    Paladino, A
    Date
    2007-11-01
    Source Title
    JOURNAL OF PRODUCT INNOVATION MANAGEMENT
    Publisher
    WILEY-BLACKWELL
    University of Melbourne Author/s
    Paladino, Angela
    Affiliation
    Management and Marketing
    Metadata
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    Document Type
    Journal Article
    Citations
    Paladino, A. (2007). Investigating the drivers of innovation and new product success: A comparison of strategic orientations. JOURNAL OF PRODUCT INNOVATION MANAGEMENT, 24 (6), pp.534-553. https://doi.org/10.1111/j.1540-5885.2007.00270.x.
    Access Status
    This item is currently not available from this repository
    URI
    http://hdl.handle.net/11343/27995
    DOI
    10.1111/j.1540-5885.2007.00270.x
    Description

    C1 - Refereed Journal Article
    Keywords
    Business and Management

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