When customers disappoint: A model of relational internal marketing and customer complaints
Author
Bell, SJ; Menguc, B; Stefani, SLDate
2004-03-01Source Title
JOURNAL OF THE ACADEMY OF MARKETING SCIENCEPublisher
SPRINGERUniversity of Melbourne Author/s
Bell, SimonAffiliation
Management and MarketingMetadata
Show full item recordDocument Type
Journal ArticleCitations
Bell, S. J., Menguc, B. & Stefani, S. L. (2004). When customers disappoint: A model of relational internal marketing and customer complaints. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 32 (2), pp.112-126. https://doi.org/10.1177/0092070303261467.Access Status
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C1 - Refereed Journal Article
Keywords
MarketingExport Reference in RIS Format
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