Customer loyalty to one service worker: Should it be discouraged?

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    Author
    Bove, LL; Johnson, LW
    Date
    2006-03-01
    Source Title
    INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
    Publisher
    ELSEVIER
    University of Melbourne Author/s
    Bove, Liliana; Johnson, Lester
    Affiliation
    Management and Marketing
    Metadata
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    Document Type
    Journal Article
    Citations
    Bove, L. L. & Johnson, L. W. (2006). Customer loyalty to one service worker: Should it be discouraged?. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 23 (1), pp.79-91. https://doi.org/10.1016/j.ijresmar.2006.01.007.
    Access Status
    This item is currently not available from this repository
    URI
    http://hdl.handle.net/11343/28027
    DOI
    10.1016/j.ijresmar.2006.01.007
    Description

    C1 - Refereed Journal Article
    Keywords
    Marketing

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