| dc.contributor.author | QUESTER, P. | en_US |
| dc.contributor.author | BEVERLAND, M. | en_US |
| dc.contributor.author | FARRELLY, F. | en_US |
| dc.date.accessioned | 2014-05-21T22:35:15Z | |
| dc.date.available | 2014-05-21T22:35:15Z | |
| dc.date.issued | 2006 | en_US |
| dc.identifier.issn | 0098-9258 | en_US |
| dc.identifier.uri | http://hdl.handle.net/11343/29130 | |
| dc.description | C1 - Refereed Journal Article | en_US |
| dc.language | eng | en_US |
| dc.subject | Marketing | en_US |
| dc.title | Brand-Personal Values Fit and Brand Meanings: Exploring the Role Individual Values Play in Ongoing Brand Loyalty in Extreme Sports Subcultures | en_US |
| dc.type | Journal | en_US |
| melbourne.peerreview | Peer Reviewed | en_US |
| melbourne.affiliation | The University of Melbourne | en_US |
| melbourne.affiliation.department | Management and Marketing | en_US |
| melbourne.source.title | Advances in Consumer Research | en_US |
| melbourne.source.volume | 33 | en_US |
| melbourne.source.pages | 21-27 | en_US |
| melbourne.publicationid | 54651 | en_US |
| melbourne.elementsid | NA | |
| melbourne.contributor.author | BEVERLAND, MICHAEL | |
| melbourne.accessrights | This item is currently not available from this repository | |
