Innovation generation process: Applying the adopter categorization model and concept of "chasm" to better understand social and behavioral issues
AuthorBERNSTEIN, B.; SINGH, P.
Source TitleEuropean Journal of Innovation Management
University of Melbourne Author/sSingh, Prakash
AffiliationManagement and Marketing
Document TypeJournal Article
Access StatusThis item is currently not available from this repository
KeywordsBusiness and Management
- Click on "Export Reference in RIS Format" and choose "open with... Endnote".
- Click on "Export Reference in RIS Format". Login to Refworks, go to References => Import References