Do what consumers say matter? the misalignment of preferences with unconstrained ethical intentions
Author
Auger, P; Devinney, TMDate
2007-12-01Source Title
JOURNAL OF BUSINESS ETHICSPublisher
SPRINGERUniversity of Melbourne Author/s
Auger, PatriceAffiliation
Melbourne Business SchoolMetadata
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Journal ArticleCitations
Auger, P. & Devinney, T. M. (2007). Do what consumers say matter? the misalignment of preferences with unconstrained ethical intentions. JOURNAL OF BUSINESS ETHICS, 76 (4), pp.361-383. https://doi.org/10.1007/s10551-006-9287-y.Access Status
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Business and ManagementExport Reference in RIS Format
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