Do what consumers say matter? the misalignment of preferences with unconstrained ethical intentions

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    Author
    Auger, P; Devinney, TM
    Date
    2007-12-01
    Source Title
    JOURNAL OF BUSINESS ETHICS
    Publisher
    SPRINGER
    University of Melbourne Author/s
    Auger, Patrice
    Affiliation
    Melbourne Business School
    Metadata
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    Document Type
    Journal Article
    Citations
    Auger, P. & Devinney, T. M. (2007). Do what consumers say matter? the misalignment of preferences with unconstrained ethical intentions. JOURNAL OF BUSINESS ETHICS, 76 (4), pp.361-383. https://doi.org/10.1007/s10551-006-9287-y.
    Access Status
    This item is currently not available from this repository
    URI
    http://hdl.handle.net/11343/29595
    DOI
    10.1007/s10551-006-9287-y
    Keywords
    Business and Management

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