Consumer empowerment: a Foucauldian interpretation
Author
Shankar, A; Cherrier, H; Canniford, RDate
2006-01-01Source Title
EUROPEAN JOURNAL OF MARKETINGPublisher
EMERALD GROUP PUBLISHING LIMITEDUniversity of Melbourne Author/s
Canniford, RobinAffiliation
Management and MarketingMetadata
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Journal ArticleCitations
Shankar, A., Cherrier, H. & Canniford, R. (2006). Consumer empowerment: a Foucauldian interpretation. EUROPEAN JOURNAL OF MARKETING, 40 (9-10), pp.1013-1030. https://doi.org/10.1108/03090560610680989.Access Status
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