Empirical evidence of the stock market's (mis)pricing of customer satisfaction
Author
O'Sullivan, D; Hutchinson, MC; O'Connell, VDate
2009-06-01Source Title
INTERNATIONAL JOURNAL OF RESEARCH IN MARKETINGPublisher
ELSEVIERUniversity of Melbourne Author/s
O'Sullivan, DonAffiliation
Melbourne Business SchoolMetadata
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Journal ArticleCitations
O'Sullivan, D., Hutchinson, M. C. & O'Connell, V. (2009). Empirical evidence of the stock market's (mis)pricing of customer satisfaction. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 26 (2), pp.154-161. https://doi.org/10.1016/j.ijresmar.2008.08.004.Access Status
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