Export planning orientation and its antecedents: Evidence from exporting IT products

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    Author
    Lukas, BA; Whitwell, GJ; Hill, P
    Date
    2007-12-01
    Source Title
    JOURNAL OF BUSINESS RESEARCH
    Publisher
    ELSEVIER SCIENCE INC
    University of Melbourne Author/s
    Lukas, Bryan; WHITWELL, GREGORY
    Affiliation
    Management and Marketing
    Metadata
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    Document Type
    Journal Article
    Citations
    Lukas, B. A., Whitwell, G. J. & Hill, P. (2007). Export planning orientation and its antecedents: Evidence from exporting IT products. JOURNAL OF BUSINESS RESEARCH, 60 (12), pp.1282-1289. https://doi.org/10.1016/j.jbusres.2007.05.002.
    Access Status
    This item is currently not available from this repository
    URI
    http://hdl.handle.net/11343/29662
    DOI
    10.1016/j.jbusres.2007.05.002
    Keywords
    Marketing

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