Excremental theory development

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    Author
    Bradshaw, A; Canniford, R
    Date
    2010-03-01
    Source Title
    JOURNAL OF CONSUMER BEHAVIOUR
    Publisher
    WILEY-BLACKWELL
    University of Melbourne Author/s
    Canniford, Robin
    Affiliation
    Management and Marketing
    Metadata
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    Document Type
    Journal Article
    Citations
    Bradshaw, A. & Canniford, R. (2010). Excremental theory development. JOURNAL OF CONSUMER BEHAVIOUR, 9 (2), pp.102-112. https://doi.org/10.1002/cb.307.
    Access Status
    This item is currently not available from this repository
    URI
    http://hdl.handle.net/11343/29665
    DOI
    10.1002/cb.307
    Keywords
    Marketing

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