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dc.contributor.authorKARPEN, I.en_US
dc.contributor.authorBOVE, L.en_US
dc.contributor.authorJOSIASSEN, A.en_US
dc.date.accessioned2014-05-22T05:35:04Z
dc.date.available2014-05-22T05:35:04Z
dc.date.issued2008en_US
dc.identifier.urihttp://hdl.handle.net/11343/32275
dc.descriptionAmerican Marketing Association (AMA) Winter Conferenceen_US
dc.languageengen_US
dc.publisherAmerican Marketing Associationen_US
dc.subjectMarketingen_US
dc.titleProposing and Conceptualizing a Service-Dominant Strategic Orientationen_US
dc.typeConference Paperen_US
melbourne.peerreviewPeer Revieweden_US
melbourne.affiliationThe University of Melbourneen_US
melbourne.affiliation.departmentManagement and Marketingen_US
melbourne.source.titleAmerican Marketing Association ( AMA ) Winter Conference Proceedingsen_US
melbourne.source.volume442en_US
dc.research.codefor1505en_US
melbourne.publicationid113258en_US
melbourne.elementsidNA
melbourne.contributor.authorKARPEN, INGO
melbourne.contributor.authorJOSIASSEN, ALEXANDER PETER
melbourne.contributor.authorBove, Liliana
melbourne.accessrightsThis item is currently not available from this repository


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