Privacy Goals versus Disclosure Goals: Towards an Understanding of the Privacy-Consumption Trade-Off

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    Author
    Yap, JE; Beverland, M; Bove, L
    Date
    2010
    Source Title
    Proceedings of the 2010 European Association for Consumer Research Conference, Royal Holloway University of London, Surrey, UK
    Publisher
    Organising Committee for the European Association for Consumer Research 2010 Conference
    University of Melbourne Author/s
    Bove, Liliana
    Affiliation
    Management and Marketing
    Metadata
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    Document Type
    Conference Paper
    Citations
    Yap, J. E., Beverland, M. & Bove, L. (2010). Privacy Goals versus Disclosure Goals: Towards an Understanding of the Privacy-Consumption Trade-Off. Proceedings of the 2010 European Association for Consumer Research Conference, Royal Holloway University of London, Surrey, UK, Organising Committee for the European Association for Consumer Research 2010 Conference.
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    This item is currently not available from this repository
    URI
    http://hdl.handle.net/11343/32377
    Description

    European Association for Consumer Research Conference
    Keywords
    Business and Management

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