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Navigating the identity market to find brand resonance: a phenomenological study of the marketing work of personal branding (2018)This thesis introduces the missing voice of personal branders to describe how the marketing work of personal branding is undertaken in the identity market. To do this, it adopts a hermeneutic phenomenological approach to ...
(Now Publishers Inc., 2016-10-19)Firms increasingly source new ideas and knowledge from alliances with external partners. Laursen and Salter's (2006) seminal research shows that while such openness in innovation benefits firms, too much openness can have ...
(AMER SOC MICROBIOLOGY, 2015-01-01)UNLABELLED: Wongabel virus (WONV) is an arthropod-borne rhabdovirus that infects birds. It is one of the growing array of rhabdoviruses with complex genomes that encode multiple accessory proteins of unknown function. In ...