logo Library
  • Log In
    Problems logging in with your UoM account?
    or
    No UoM account? Click here to register a guest account. Have you forgotten your guest credentials?
logo Library
  • FAQs
  • Communities & Collections
  • Browse Repository
  • Statistics
  • My Lists
search Search
  • Log In
    Problems logging in with your UoM account?
    or
    No UoM account? Click here to register a guest account. Have you forgotten your guest credentials?
  1. Home
  2. Minerva Access
  3. Business & Economics
  4. Management and Marketing
  5. Management and Marketing - Research Publications
  6. How can a shareholder value approach improve marketing's strategic influence?
 
Library Twitter Library Facebook Library Instagram Library Blogs Library Contacts