TY  - JOUR
AU  - Phipps, M
AU  - Brace-Govan, J
AU  - Jevons, C
Y2  - 2014/05/21
Y1  - 2010/01/01
SN  - 0309-0566
UR  - http://hdl.handle.net/11343/29648
LA  - English
PB  - EMERALD GROUP PUBLISHING LTD
KW  - Marketing
T1  - The duality of political brand equity
DO  - 10.1108/03090561011020552
IS  - EUROPEAN JOURNAL OF MARKETING
VL  - 44
IS  - 3-4
SP  - 496-514
L1  - /bitstream/handle/11343/29648/278586_150481.pdf?sequence=1&isAllowed=n
ER  -