TY - JOUR AU - Beverland, M AU - Steel, M AU - Dapiran, GP Y2 - 2014/05/21 Y1 - 2006/10 SN - 0885-8624 UR - http://hdl.handle.net/11343/29660 LA - en PB - Emerald KW - Marketing T1 - Cultural frames that drive sales and marketing apart: an exploratory study DO - 10.1108/08858620610690146 IS - Journal of Business & Industrial Marketing VL - 21 IS - 6 SP - 386-394 L1 - /bitstream/handle/11343/29660/278598_54647.pdf?sequence=1&isAllowed=n ER -