TY  - JOUR
AU  - Bradshaw, A
AU  - Canniford, R
Y2  - 2014/05/21
Y1  - 2010/03/01
SN  - 1472-0817
UR  - http://hdl.handle.net/11343/29665
LA  - English
PB  - WILEY-BLACKWELL
KW  - Marketing
T1  - Excremental theory development
DO  - 10.1002/cb.307
IS  - JOURNAL OF CONSUMER BEHAVIOUR
VL  - 9
IS  - 2
SP  - 102-112
L1  - /bitstream/handle/11343/29665/278603_148542.pdf?sequence=1&isAllowed=n
ER  -